Track collector profiles, want lists, and purchase history. Never lose a lead in inbox chaos again.
Multi-inbox chaos
Instagram DMs, WhatsApp, email, eBay messages, Chrono24 inquiries. Leads fall through the cracks.
Want lists in your head
"John wants a 124060 under $10K with box and papers." But you forgot when a matching watch arrived.
Follow-up failures
That hot lead from last week? You meant to follow up. Now they bought elsewhere.
Consignment complexity
Who owns what? What's the reserve? When is payout due? Spreadsheets aren't cutting it.
Rich profiles for every collector. Brand preferences, budget ranges, communication style, VIP status.
Track exactly what each collector is hunting. Reference numbers, dial variants, condition requirements, budget.
One view of every conversation. Instagram DMs, WhatsApp, email, marketplace messages. Never lose context.
Set reminders tied to specific watches or collectors. "Touch base with John about Submariner in 2 weeks."
Track who owns what, reserve prices, commission terms, and payout status. Generate consignor statements.
Alert collectors when watches matching their want lists hit your inventory. Personalized, not spammy.
"Finally have one place for all my collector notes. Used to have sticky notes everywhere."
Independent Dealer
15-20 watches/month
"The want list matching is a game-changer. Sold three watches in a week to collectors I'd forgotten about."
Boutique Owner
Multi-channel seller
"Consignment tracking alone is worth it. No more spreadsheet nightmares with payouts."
Wholesale Dealer
50+ watches/month
Join professional watch dealers who track collector relationships the right way.
Vericog Collector CRM is a customer relationship management system built specifically for luxury watch dealers. Unlike generic CRMs, it includes watch-native features like collector profiles with brand preferences, want lists with specific reference tracking, inquiry management across multiple channels (Instagram, WhatsApp, email, marketplace messages), follow-up automation tied to specific watches, and full consignment lifecycle tracking. The CRM is integrated with Vericog's inventory management system, providing a single source of truth for watch dealers.
Vericog CRM is designed for independent watch dealers, boutique owners, and wholesale dealers who manage collector relationships across multiple communication channels and need to track want lists, purchase history, and consignment agreements.